Leadership Development

How to Start a Future Leaders Program (Examples Included)

Learn how to start a future leaders program. Explore benefits, challenges, and real examples from Brink’s, Unilever, and HelloFresh.

Matthew Reeves

CEO of Together, an Absorb company

Published on 

September 10, 2025

Updated on 

Time to Read

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Every organization needs a plan for its future leadership. Senior roles eventually open due to retirements, promotions, or growth, and without a pipeline of potential senior leaders, transitions can be disruptive. A future leaders program addresses this challenge by preparing high-potential employees and managers to step into senior and executive positions when the time comes.

These programs go beyond the basics of management training. They’re strategic initiatives that connect directly to succession planning and long-term business goals. Through leadership mentorship, cross-functional exposure, and stretch assignments, participants learn how to think broadly, act decisively, and lead at scale.

For companies, a future leaders program ensures continuity and stability at the highest levels. For participants, it provides a clear path to growth and visibility among senior leadership. In this article, we’ll explore what these programs are, how to build one, and examples of companies running them successfully.

Ebook A Guide to Leadership Development Mentorship Programs

What is a future leaders program?

A future leaders program is a structured development initiative that prepares high-potential employees and managers for senior leadership roles. These programs are typically designed for professionals who have already demonstrated strong performance and the ability to assume greater responsibility.

The main goal of a future leaders program is to create a reliable pipeline of high-level leadership talent. Organizations know that vacancies in senior roles can disrupt business continuity, so these programs are designed to ensure there are capable leaders ready to step in. Unlike general training, they are closely tied to succession planning and long-term business strategy.

Curricula often emphasize advanced leadership skills, strategic thinking, and the ability to manage at scale. Participants might rotate across departments, take on global assignments, or be paired with executive sponsors who can advocate for their growth. Exposure to complex challenges helps employees develop the judgment, resilience, and decision-making capacity necessary at the executive level.

What makes future leaders programs distinct is their forward-looking nature. They’re not just about helping someone move into their first management role. These programs groom employees for the C-Suite and other high-impact leadership positions. By investing early, companies create leaders who are not only technically capable but also aligned with organizational values and long-term vision.

​​Benefits of a future leaders program

Think about the leaders your organization will need five years from now. Will they be ready? A future leaders program is designed to answer that question with confidence. These programs focus less on daily people management and more on developing strategic thinkers who can guide whole business units, influence at the executive level, and drive change across the enterprise. Done well, they create a leadership pipeline that is both deep and sustainable.

Benefit 

Explanation 

Succession planning 

Reduces risk by ensuring critical leadership positions have trained and ready successors. 

Strategic alignment 

Programs can be tailored to build skills in areas the organization will need most, such as innovation, global expansion, or digital transformation. 

Cross-functional exposure 

Rotations and projects let participants see how different parts of the business work together. This broader perspective is critical for executives. 

Executive presence 

Training and mentoring emphasize communication with senior stakeholders, board members, and external partners. 

Retention of high potentials 

Employees are more likely to stay when they see clear career pathways. LinkedIn’s 2025 Workplace Learning Report found that companies with strong career development programs are 13% more confident in retaining qualified talent than those without. 

Long-term business impact 

Graduates of these programs often move into director, VP, or C-suite roles, ensuring continuity in leadership and strategy. 

Common challenges in future leaders programs

Future leaders programs promise significant returns, but they also carry considerable risks. When they’re not tied closely to strategy or measured effectively, they can become expensive exercises with little impact on succession planning. Even well-intentioned initiatives can unintentionally reinforce bias or overwhelm participants if not carefully structured. Leaders planning such programs should watch out for challenges like:

Challenge 

Explanation 

Weak connection to succession planning 

If programs aren’t tied directly to the company’s forecasted leadership needs, participants may be developed for roles that don’t exist. 

Narrow participant selection 

Choosing the “usual suspects” can reinforce existing biases and limit diversity in the leadership pipeline. 

Resource intensity 

Rotations, global projects, and executive mentoring require significant investment of time and money. Without full commitment, programs may fizzle. 

Short-term measurement 

Unlike other programs, success here should be measured in years, not months. Tracking promotions into senior roles and long-term retention is essential. 

Participant burnout 

Stretch assignments and cross-functional projects can overwhelm employees if not balanced with their day-to-day responsibilities. 

By designing with these pitfalls in mind, organizations can maximize ROI and ensure their future leaders programs truly prepare executives to lead at scale.

How to start a future leaders program

Future leaders programs are about more than developing skills. These programs build a bench of executives who can guide the organization through its next decade (or more) of growth. Launching a program like this requires careful alignment with business strategy, thoughtful participant selection, and a curriculum that goes beyond classroom learning. Here’s how to build a future leaders program that prepares your organization for tomorrow.

Define strategic goals

The first step is to tie your program directly to business priorities. Ask: What leadership gaps do we need to fill over the next five years? Then, think bigger. What steps do you need to get 10, 15, or 20 years out?

Consider your expansion needs. If your organization is expanding globally, you may need leaders with international experience. If innovation is critical, you’ll want leaders who can drive transformation and manage change.

By setting clear goals, you ensure the program builds leaders who can step into specific roles and challenges. These goals should align with broader succession planning efforts to ensure your program operates cohesively.

Aligning with senior leadership and succession planning

Identify the senior roles that will likely open in the next three to ten years, whether through retirements, promotions, or organizational growth.

Once you know which roles are critical, you can design the program to prepare participants for those responsibilities. This alignment also gives your executive team confidence that the program is a strategic investment, not just a development perk.

Identify participants

Selecting the right participants and setting them up for success is crucial. Future leaders programs typically target employees who have already demonstrated leadership ability. These employees are often nominated by senior leaders, identified through performance reviews, or assessed using talent management tools.

Transparency in selection helps maintain trust. Clearly outline the criteria. For example, a history of strong performance, ability to influence across functions, and willingness to take on stretch assignments. Participants should know that their inclusion reflects both past achievement and future potential.

Design curriculum

The curriculum for a future leaders program should push participants beyond their current comfort zones. Key focus areas often include:

  • Strategic decision-making
  • Leading at scale across large teams or business units
  • Financial acumen and business strategy
  • Innovation and change management
  • Stakeholder influence and executive presence

But theory alone isn’t enough. Programs should blend classroom training with real-world application. This could include leadership labs, case studies drawn from the business, or simulations that replicate complex decision-making. The goal is to prepare participants not only to think strategically, but also to act decisively under pressure.

Pair employees with mentors or sponsors

Mentorship is valuable at all levels, but in future leaders programs, sponsorship becomes equally important. The right mentor provides advice and guidance, while a sponsor actively advocates for the participant’s career progression.

Pairing participants with senior executives creates visibility and accelerates development. These relationships also help future executives build networks that will be essential as they step into higher-stakes roles. For participants, having a sponsor signals that the organization is genuinely invested in their future.

Incorporate stretch assignments and cross-functional exposure

One hallmark of effective future leaders programs is giving participants experiences that broaden their perspective. This often takes the form of stretch assignments or projects that are beyond a participant’s current role but critical to the business.

Cross-functional or even international rotations are also common. By working in different regions or departments, participants learn to navigate complexity, build resilience, and lead in diverse contexts. These experiences prepare them for the challenges of senior leadership, where decisions affect the organization as a whole.

Measure long-term success and business impact

The impact of a future leaders program can’t be fully measured in six months. It requires a long-term view. Metrics might include:

  • Promotion rates into senior leadership roles
  • Retention of high-potential employees
  • Speed to readiness, or how quickly participants can step into critical roles
  • Business outcomes from projects led by program participants

Gather both quantitative and qualitative data. Track participant career progression, but also capture feedback from executives about the readiness of program graduates. By measuring and iterating, you ensure your program stays aligned with evolving business needs.

Examples of successful future leaders programs

Organizations across industries use future leaders programs to ensure a steady pipeline of talent for senior roles. While each program reflects its company’s unique culture and strategy, many share common elements, such as mentorship from executives, cross-functional projects, and global exposure. Exploring how different organizations have structured their initiatives can provide valuable inspiration as you design your own. The following examples highlight practical approaches to preparing employees for the challenges of executive leadership.

Brink’s

Brink’s Future Leaders Program is a 12-month internal initiative designed to develop high-potential employees into future business leaders. Launched globally across its ATM Managed Services division in late 2023, the program blends structured learning with hands-on exposure. Participants commit roughly six to eight hours per month and engage in business coaching, team projects, workshops, site visits, and team-based presentations.  

The program is organized around three core leadership domains:

  • Leading yourself (self-awareness and executive presence)
  • Leading the team (building capacity, driving change, and fostering collaboration)
  • Leading the business (strategic mindset, financial acumen, and customer focus)

This multi-dimensional approach helps Brink’s advance inclusion in its talent pipeline, boost internal promotions, and standardize leadership development across geographies.

Unilever

Unilever’s Future Leaders Program is a global initiative that prepares high-potential early-career talent to grow into senior roles. The program typically runs between 18 months and three years, depending on the country and function, and blends full-time job experience with structured leadership development.

What makes UFLP especially useful as a model is its ability to balance global consistency with local flexibility. The framework is clear, as participants gain coaching, on-the-job learning, and leadership training; however, each market can adapt timelines and content to its specific business needs. Another notable feature is the program’s rigorous selection process, which ensures that only high-potential candidates are accepted and that leadership investment is targeted where it will have the most impact.

For HR leaders, UFLP demonstrates how a future leaders program can be branded as a strategic talent pipeline, built with consistent standards, but customized enough to work across diverse geographies and functions.

HelloFresh

HelloFresh’s internal Future Leaders Program is a strategic two-year initiative designed to identify and develop high-potential employees into tomorrow’s business leaders. Each year, about 20–30 participants are nominated by their line managers, with deliberate emphasis on gender balance (50/50) and company-wide inclusion.

The program is structured around three core pillars:

  • Development Opportunities: Includes internal workshops and external leadership training in areas like crisis communication, storytelling, and people management.
  • Mentoring: Participants receive ongoing coaching from senior leaders, often from different teams or regions.
  • Special Projects: Every few months, they collaborate on high-impact initiatives, often implemented—examples include the organization’s Fast Stream Rotational Program.

HelloFresh showcases how a focused, inclusive, and hands-on Future Leaders program can accelerate internal talent into leadership roles while reinforcing company culture and retention.

Conclusion

A future leaders program is a strategic investment in succession planning and long-term business growth. By aligning the program with organizational goals, identifying high-potential employees, and giving them access to mentorship, stretch assignments, and strategic projects, companies can ensure that critical roles are never left unfilled.

The benefits go beyond continuity at the top. Participants gain visibility, confidence, and the skills needed to operate at scale, while organizations strengthen retention of their most ambitious talent. Challenges such as narrowing selection criteria or measuring only short-term outcomes can hinder impact, but with thoughtful design, these programs can create lasting value. Now is the time to consider how a future leaders program can prepare your organization for the leadership demands ahead.

Building the next generation of executives takes intentional mentoring. Download our Leadership Development Mentorship Programs eBook to learn how mentorship can accelerate the growth of future leaders and prepare them for senior positions.

About the Author

Matthew is the CEO and co-founder of Together, a mentorship platform that accelerates learning and drives performance. Prior to joining Together, Matthew worked at the Boston Consulting Group where he advised leading corporations on implementing technologies to improve human decision making and processes.

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